IMA |
Survey: Stakeholder vs. Shareholder
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To get a better understanding of current prevalent attitudes toward the role of business, the Business Research and Analysis Group (BRAG) invited a group of senior IMA® members to participate in a short “Stakeholder vs. Shareholder” survey.
The most important role of business is:
65% “maximization of shareholder value”
17% “enhancing the environment within which the organization operates”
7% “enhancing employee welfare”
11% “other,” which means all three are important
Read the full report in the IMA Pulse blog at http://bit.ly/1WQzOVZ.